INNOVATIVE TRENDS IN INTERNATIONAL BUSINESS AND SUSTAINABLE MANAGEMENT

(14^th November 2022)

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Topics:

Tourism:

Socio Cultural Effects of Tourism
Cultural and Economic Effects of Events on Destination
Environmental Impacts of Tourism
Food Culture and Tourism
Tourism in Multimedia
Gastronomy as a tourism resource: profile of the culinary tourist
Safety and security in global tourism
Entrepreneurship in Tourism
Sustainable tourism and well-being

Marketing & Integrated Marketing Communications:

Marketing (Product & Service)
International Marketing
Marketing Logistics
Strategic marketing
Advertising
Integrated Marketing Communications
Strategies of Marketing Communication
Pricing Strategy
International Marketing Strategy and Sustainability
E-Business and Competitive Strategy
Branding
Marketing planning
Public relations
Strategic Marketing Management for Nonprofit Organizations

Information Technology:

Software Engineering
Software Systems
Software Verification
Databases
Natural Language Processing
Applied Mathematics
Computer Networks
Cloud Computing
Distributed Systems
Management of Information Systems
Information Management
E-Business
E-Governance
ICT in Education
Digital Society

HR Management & Leadership Skills and Competences:

Recruiting and Hiring Trends
Aligning Corporate Culture with Business Strategy
Effective HR Business Strategies
Talent Management Strategies
Performance Management Innovation
HR Technology
HR Innovation
Employee Engagement
Aligning Corporate Culture with Business Strategy
Engagement & Culture

Management & Entrepreneurship and New Technologies:

Strategic management
Innovation management
Investment management
Information management systems
Total quality management
Entrepreneurial management
Social entrepreneurship
Technological entrepreneurship
Entrepreneurial business
Business ethics
Globalization and business
Sustainable development
Competitive advantage
Information and communication technologies

Economy & Finance:

Sharing Economy
Microeconomics
Macroeconomics
Finance and Banking
Labor Economics
International Economics
International Finance
Public Economics, Public Administration and Management
E-Business and Competitive Strategy

Business education and Quality Assurance:

Teaching practices
Student performance
Learning environments
Accounting education
Finance education
Management education
Marketing education
Organizational behavior
Curriculum development and discipline integration
Multi-disciplinary approaches to business education
Ethics and moral values
Quality assurance in higher business education

Politics and Legal aspects of Education:

How Should Politics Influence Education Policy
Reflections on the Future of Global Higher Education
New Century Education System: Cultural, Political & Social Influences
Contemporary Issues in Law and Politics of Education
Managing the law in education: Strategies for education leaders and the organizations that support them
The changing political terrain: Trends affecting higher education
Conflict Resolution and World Education

Open Topics Related to Business Education:

Bridging the gap between education and business on global and local level
Digital media and business education
Innovation, entrepreneurship and education
Social responsibility and business strategy alignment
Learning by doing - reshaping the classroom

The Challenges of global COVID-19 pandemic

Abstracts should be between 300 & 400 words (including references) and should be written in English. No abstracts will be accepted beyond the world limit and the deadline. Abstracts must address original research. Writings must be of reasonable quality in terms of English grammar and should clearly state the purpose and the methodology of research. Submissions will be blind-refereed by two anonymous reviewers who will decide if a paper will be requested based on an abstract. However, acceptance of an abstract does not guarantee acceptance of a final paper. Once the abstract is accepted, the author(s) will be provided with specific guidelines for submission of a full paper. All full papers submitted will be subject to review by at least two anonymous referees, with expertise in the content area, who will decide if the final paper will be accepted.

The language of the conference is English.

The presentation of the papers will be accordingly to the conference program, which you will receive it electronically, three days before the conference date. The time for presentation of the papers will be limited to 8 minutes.

Deadline for submission of abstracts: October 30^th, 2022

Information for authors are available on the ICON BEST 2022 web site - https://iconbest.utms.edu.mk

The best ranked papers from the Congress should be published in the special issue of the International *UTMS Journal of economics*, indexed and abstracted in following databases: ABI/INFORM (ProQuest); ABI/INFORM Global (ProQuest), AP PLATFORMS; C.I.R.E.T.; DOAJ; EBSCO; EconBiz; Econis; EconPapers; EconStor; EDRIC; EZB; GOOGLE SCHOLAR; IDEAS; Open J-Gate; RePEc; Socionet; ZBW, Business Collection (ProQuest), Business Premium Collection (ProQuest).

Who Should Attend?
• Academics and educators
• Government/ directors and/or administrators
• Representatives of multi-national organizations
• Marketers in tourism, hospitality and leisure sectors
• Researchers and industry consultants

If you have any questions, please do not hesitate to contact us at: This email address is being protected from spambots. You need JavaScript enabled to view it.

With respect,
Organizational Committee
ICON BEST 2022